PSE offers its customers, the pharmaceutical industry with solutions on a European level, the possibility for their part to maintain their own position in the competitive environment and thus supports the process of bringing important medicines as a building block of health to the patients.

This happens similar to regatta sports in a highly regulatory and complex environment, start and finish are clear; the way there requires process quality at the highest level with the highest reaction speed, a top team and perfect tools.

With this project, PSE combines the culture of sailing and racing with virtues, attributes and cultural elements of PSE’s business field: 

Performance culture, clarity of start and finish, flexibility in the path, reliability of location determination, change of environmental parameters, tight regulatory environment, perseverance, quality of preparation, quality of equipment, reliability of the backup team, creativity in solving problems, support of children’s education, professional training, promotion of excellence, precision of technical equipment and execution of manoeuvres, constant surprises, sportsmanship and competitive spirit, fairness, long-term orientation, dealing with setbacks, and many more.

Besides this aspect, there is another benefit concept. A large part of the sponsorship money goes to a child protection organization called “Auteuil Apprrentis Foundation”  . The goal of this organization is…

• No poverty
• Zero hunger
• Good health and well-being
• Quality education
• Gender equality

At PSE, we are happy to support this and believe in using DEVENIR as a communication vector for our company’s values and culture.

Please learn more about the concept: PSE_Partner_Devenir_Top_Performer_2021

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